2023 - 2025
Event | Wayfinding
Revelry NY

Revelry NY

Setting the Gold Standard

Revelry is the premier B2B Trade Show for all NYC Cannabis. It's a main access point for licensed growers, dispensaries, while also hosting a full day open to everyone in the community. OnTheRevel produce regular online content and in-person experiences and events to highlight the business opportunities in the cannabis industry.

Challenge

New York City residents they felt the local events lacked the quality and access to operators on the ground in other states. National and regional events did a very poor job representing the diverse backgrounds and faces that are building the industry. And all the business events lacked the good energy and positive vibes of consumer events. Given the magnitude of the space, 100+ unique assets needed to be made for each event... Bring it on

Solution

From stage banners, outdoor-boards, mailboxes, themed rooms, wayfinding, posters, merch, postcards…. Being well versed in the distinctive print needs required ongoing conversations with all the printers - all with different requirements. Coupled with a small design team meant creating a streamlined approval process to get assets moving was no easy feat. All the late nights were worth seeing people at the events enjoying every minute of it.

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